Brand Guidelines, Style Guide | Cosmetic Brand Identity

Metro Design was engaged by Harlotte Cosmetics to create Branding Guidelines and modify the logo. We have provided Brand Guideline to Harlotte Cosmetics, overall style guide for consistent design across platforms. It included typography selections for print and wed (Google fonts), CMYK, RGB and HEX values colour codes for brands’s recommended primary and secondary palette, logo usage rules, logo application examples of print and digital & other elements unique to the brand.

Take a look at similar projects in category Logo, Branding or click to see Branding, Corporate Stationery | Ultrasound clinic, Branding, Merchandise | Sydney Vegan Festival,Logo, Branding, Apparel | Keep Constructions or start your own project by Contacting Us

img.wp-smiley,img.emoji{display:inline !important;border:none !important;box-shadow:none !important;height:1em !important;width:1em !important;margin:0 .07em !important;vertical-align:-.1em !important;background:none !important;padding:0 !important;}.tg-site-header{border-bottom-width:0px;}a:hover,a:focus,.tg-primary-menu > div ul li:hover > a,.tg-primary-menu > div ul li.current_page_item > a,.tg-primary-menu > div ul li.current-menu-item > a,.tg-mobile-navigation > div ul li.current_page_item > a,.tg-mobile-navigation > div ul li.current-menu-item > a,.entry-content a,.tg-meta-style-two .entry-meta span,.tg-meta-style-two .entry-meta a{color:#42caca;}.tg-primary-menu.tg-primary-menu--style-underline > div > ul > li.current_page_item > a::before,.tg-primary-menu.tg-primary-menu--style-underline > div > ul > li.current-menu-item > a::before,.tg-primary-menu.tg-primary-menu--style-left-border > div > ul > li.current_page_item > a::before,.tg-primary-menu.tg-primary-menu--style-left-border > div > ul > li.current-menu-item > a::before,.tg-primary-menu.tg-primary-menu--style-right-border > div > ul > li.current_page_item > a::before,.tg-primary-menu.tg-primary-menu--style-right-border > div > ul > li.current-menu-item > a::before,.tg-scroll-to-top:hover,button,input[type="button"],input[type="reset"],input[type="submit"],.tg-primary-menu > div ul li.tg-header-button-wrap a{background-color:#42caca;}body{color:#000;}.entry-content a{color:#42caca;}.tg-site-footer .tg-site-footer-bar a:hover,.tg-site-footer .tg-site-footer-bar a:focus{color:#29e5d8;}body{font-family:Montserrat;font-size:15px;line-height:1.8;font-weight:400;font-style:normal;}h1,h2,h3,h4,h5,h6{font-family:Montserrat;line-height:1.3;font-weight:400;font-style:normal;}.tg-primary-menu > div ul li a{font-family:Montserrat;font-size:1rem;line-height:1.8;font-weight:400;font-style:normal;}.tg-mobile-navigation a{font-family:Montserrat;font-size:1rem;line-height:1.8;font-weight:400;font-style:normal;}.tg-page-header .tg-page-header__title,.tg-page-content__title{font-family:Montserrat;font-size:18px;line-height:1.3;color:#16181a;font-weight:500;font-style:normal;}h1{font-family:Montserrat;font-size:2.5rem;line-height:1.3;font-weight:500;font-style:normal;}h2{font-family:Montserrat;font-size:2.25rem;line-height:1.3;font-weight:500;font-style:normal;}h3{font-family:Montserrat;font-size:2.25rem;line-height:1.3;font-weight:500;font-style:normal;}h4{font-family:Montserrat;font-size:1.75rem;line-height:1.3;font-weight:500;font-style:normal;}h5{font-family:Montserrat;font-size:1.313rem;line-height:1.3;font-weight:500;font-style:normal;}h6{font-family:Montserrat;font-size:1.125rem;line-height:1.3;font-weight:500;font-style:normal;}.site-title,.site-description{position:absolute;clip:rect(1px,1px,1px,1px);}